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Erin Hatfield

Marketing Manager, Collaboration Products SME

Erin Hatfield is the subject matter expert for collaboration technology and products. She has an extensive background developing and managing integrated marketing and communications campaigns for various technology providers in the IT, professional services, and software development industries.

At Cisco, Erin specializes in creating customer-first marketing content designed to attract, convert and retain senior IT and LOB customers, spanning websites, email campaigns, long-form pieces, blogs, webinars, newsletters, and social media.

Articles

August 28, 2018

COLLABORATION

Work Smarter, More Intuitively at Cisco Collaboration Day

The rise of remote teams and open office floorplans is putting effective collaboration front and center. With the fall of the cubicle wall, I have recognized the greater power in teamwork – it does make the dream work, after all. How can teams work together more effectively in the modern workplace?…

August 14, 2018

COLLABORATION

Send Cisco Collaboration to SXSW 2019

For more than 30 years, SXSW has brought the best of the entertainment scene together with a cross-disciplinary professional conference in Austin, Texas. And in 2019, Cisco envisions that collaborative meeting of the minds at the conference including…well, intuitive collaboration technologies. This…

September 20, 2017

COLLABORATION

Get Your Digital Transformation Blueprint at Gartner ITxpo 2017

Join Cisco in Orlando for 30 Days of Strategy in 30 Minutes Staying up-to-date on industry developments and best practices is critical for CIOs and IT leaders, whether through news sites, analyst reports, or in-person events. But, that task is often shuffled to the bottom of the to-do list, especial…

February 22, 2017

INNOVATION

Positioning Your CIO for Success

Any time is a good time to take a fresh look at your business–and technology–initiatives. So why not now? It’s the perfect opportunity for innovation and renewal, getting existing projects back on track and defining your IT resolutions. To get you going, I’ve identified four technology commitments…